OVERVIEW
While designing the brand, I focused on the essence of the FLOURISH. brand - squalane also known as squalane oil which is odorless hydrator that has been used in beauty products as far as the 1950s.
The logotype focusing on to the plant-derived , minimal, subtle with a air of elegance.
Flourish signifies focusing on nourishing women's skin through moisturizing. The texture and the shape of a droplet symbolizes peace and perfection, with the right aesthetic touch.